Portobello Princess represents a number of uniquely talented Australian jewellery makers, who work predominantly in laser cut acrylic. Cheryl collaborates with each designer to create capsule collections which are specifically custom designed for each market. Using her talent for identifying designs that women want to wear, combined with her keen eye for colour and proportion, she curates a large selection of beautiful earrings of all shapes, sizes and acrylic finishes, in order to offer a range of designs which have as broad appeal as possible. This ensures that her customers always find something fresh and relevant that they love, regardless of their personality and style aesthetic. Cheryl is constantly on the lookout for new talent and she supports emerging designers by showcasing their work alongside her existing makers. By doing this, she not only helps to grow the brand reach of all her designers, but she also builds anticipation and excitement amongst her loyal customers.